Jackson Lloyd Ltd is a maintenance and refurbishment company based in the North West of England.
They work in partnership with many public and private sector clients providing high quality service levels to tenants, residents and leaseholders in addition to the corporate buildings that they maintain.
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Historically Jackson Lloyd were using outbound live agents to contact residents on customer satisfaction questionnaires . The call centre was experiencing problems in actual resident contact and also delivering Key Performance Indicators.
ROI was employed to build a fully automated voice reach customer satisfaction application to contact residents.
Each resident was invited to respond to 7 questions with multiple choices by pressing buttons on their mobile or landline keypads.
The campaign was run over a 4 day period and delivered to over 8000 homes.
- Most successful campaign ever: 44 % response was achieved.
- Provided client with accurate and up to date data.
- Completed efficiently in record time.
- Less expensive than any other forms of research ever commissioned.
- Hugely cost effective.